Itacaré today is one of the most popular tourist destinations in the region of the Cocoa Coast, in the South of Bahia. In 1993, the Government of Bahia created an Environmental Protection Area (APA) in town and ecotourism started to be strongly encouraged in the region. Protected by a belt of Atlantic forest, the town is home to beaches with white sand and surrounded by coconut groves. Rivers, waterfalls, virgin forests, trails, sandbanks and mangroves. Enjoy activities from hiking and biking to rafting an rappelling!